Codeship exists for people who care about what they build. Code is becoming abundant. That doesn't make craft obsolete. It makes craft more important.

Fifteen years ago, when Flo, Manny, and Mo started Codeship, they set out with a simple vision: build for the builders.

From command-line tools to software for tracking pigs on a spit, Brendan Falk has built for very different customers. The Fig and Hercules co-founder joins Codeship's Moritz Plassnig in Hercules' San Francisco office to share what he’s learned about finding a market, earning trust, and building an AI company for businesses outside tech.